Developers, please give iray a little love. There is some really beautiful things that iray does that makes the workflow really enjoyable.

What I don't understand, is how iray can be incorporated into some major programs like -

SOLIDWORKS Visualization
Substance Designer
Das studio
Plus more......

How can these companies invest in iray and it be so incompatible with mainstream plugins in the 3ds max word?? I feel like because 3ds max dumped iray from one of their default renders, that the development team are like "what's the point?"

I can honestly say I would pay more for this renderer if it have just a bit more support.

Iray, I challenge you to do a survey to you existing customers, see if user would pay more if you included some support for some major plugins?